Why Your Website Design fails

Today, digitizing every business is essential to gain success. Every potential customer will do a check-in website to know more about the product or service offering in detail.

Even though your website is looking good in design, if it is not satisfying the user experience then you will not yield positive business results.

A featured and functional rich website can convince the customer to choose your product or service than the competitor. Impress the visitors, at first, sight, will cause a low bounce rate which will eventually increase the sales performance.

The performance of your website determines the overall user experience, enhance the web design according to the user experience to have a better hand than your competitors.

If the website owners who are finding it difficult to take care of their websites, then they can look for experts who can handle this responsibility very well.

Why does the website fail to impress?

If your website consistently underperform? Not getting a good number of visitors as you are expected. If yes, then this article will help you to increase your website performance and increase the visitor's count.

Not a mobile-optimized website

The website will appear broken and outdated when they are not mobile optimized.

Mobile-optimized websites or responsive websites are quite common now and visitors get frustrated when they have to resize images and face difficulty in searching the menu.

Every website should be optimized for a mobile device, so they will provide a seamless browsing experience. User's expectation of your website is not fulfilled then it is time to redesign.

If you are thinking to develop a website from scratch or updating its existing design, it needs to have a mobile-friendly design. It should be compactable with the different screen sizes of multiple devices.

Hire a reliable website company to complete the job without any hassles.

Bad Website Design

At first, bad website design will give your visitors a negative impression and make customers switch to others when customers compare your website with competitors.

Your website design should go hand in hand with your business message and call to action buttons must be engaging, so customers can make fast purchasing decisions.

Follow the latest web design trends to attain a high-performance website.

To stay ahead in the competition always keep track of your competitors and hire a web designer to develop your website with high performance.

Lack of Promotion

Promotion is key for every business, if you didn't concentrate on the promotion of the website it will lead to its failure.

The main goal of creating a website for your business is to increase the visitors to generate more sales.

Use Search Engine Marketing, Social Media Marketing, email marketing to promote your business. Orgain Search Engine Optimization helps in to acquire new visitors at a minimum cost. By actively marketing your business website, it becomes easy to reach more audiences and enhance brand awareness.

With proper promotion, you can get more leads for your business.

First and formest choose the right strategy that meets your business requirements.

One important tip is that try to acquire new visitors through organic search because the traffic obtained is free.

Slow Page Load Time

Consider a situation where you are opening a website to buy something, but it is loading for more than 2 minutes. You will feel annoyed and switch to another website.

If your website is taking a long loading time, it will make visitors move to another website. You have only a few seconds to gain the attention of the visitors by showing your product or service in a flash.

There are many reasons which cause your website to slow down they are

• 1. Not properly optimized images
• 2. The hosting server is slow
• 3. Browser cache configuration is not done.

How to find the slow page loading time issue simply run a speed test on your website to analyze the issues that are related to website load time. This will help you to resolve them so you can make your website speed faster.

Broken Links and Pages

You achieve business success online when you manage your links properly.

If a visitor came to your website and couldn't find the product or service which a visitor needs you will fail in gaining the visitor’s trust and they will not convert into your customer.

The main reason for broken links are not properly monitoring and analyzing the link, moving pages frequently, human errors, etc. but these can be fixed easily.

For this, you have to regularly check for broken links on your website once it is live.

By modifying the URL you can fix broken links within the content and use 301 redirects.

Poor Navigation

Make sure your website is offering ease to use the navigation to the visitors. The menu has to be simple and easy to navigate.

Don't use too many submenus, as it can confuse the visitors and they will leave the website. It is recommended to make mobile navigation the topmost priority.

As more and more people are accessing websites with mobile phones, it becomes necessary to provide them a better mobile navigating experience to the users.

Before designing a new website, you have to design your menu in prior. next thing is to decide the content of the website as it becomes easy to build a website structure that offers clear navigation.

W3C Non-compliant

World Wide Web Consortium (W3C) provides standards that the website should follow.

Unfortunately, not all websites are following these standards. Although W3C non-compliant website is counted under the poor ranking factor.

W3C compliance is a very important factor to keep in mind while developing a website.

To evaluate the overall performance of the website, you should test your website frequently for W3C compliance.

To resolve this issue better to go for an expert as they can resolve it faster.

Finally

Many business owners think that developing and hosting a website will drive potential customers and brings more sale.

In practice, you have to provide a good experience for the visitors so they can choose your service instead of others. The only solution is to eradicate all these issues which result in website failure.

If you facing any issues that result in website failure, better to consult an expert to have a solution in a quick time.

You can choose Appcoup, a web design, and development company to handle this task efficiently.

In Appcoup we have a team of expert web designers and developers. Our designers can design a fully functional website within a stipulated time.

To ensure high performance in web design we implement the latest designing trends to suit your needs.

To develop a flawless and high performing website developed for your business, feel free to connect with us.