Now Chatbots are an integral part of customer support
Each business has a different business model. The business may provide different services or products, but you cannot imagine a business without the customers. Customers are the heart and soul of any business.
Therefore each customer has to be treated as unique and customer service plays an important role in an organization’s ability to generate income, revenue and thus to survive in business.
There are two key factors in running a successful business are customer acquisition and retention. If you have an awesome UI and feature-rich product, but a bad customer support service will reduce the customer retention rate and new customer acquisition.
According to studies, 78% of businesses say that improving customer experience is their top priority, and also 69% of companies lose more than 79% of sales due to poor customer service.
For a company to provide a good customer experience is not an easy thing to achieve. One thing every company should be aware of is that employees of a company who can adapt to the personality of the customers will end in a very bad experience.
The main disadvantage is that it will be really hard to train the customer service agents for all the queries they have to answer and also they will have very little knowledge and resources to solve the customer’s problem.
And also it will be really hard to train the customer service agents for all the queries that they have to manage and also they will be having limited knowledge and resources to solve the customer’s problem.
The customer support team of the company has to work around the clock to answer every question of the customer at any time such as on the weekends, and almost always on holidays or during vacations.
When customers have some problems, they don’t care what time it is. They expect you to be there to deliver a fast response or solution to their problem.
Chatbots in customer care
Nowadays chatbots are getting more and more popular and are becoming mostly used customer service channels.
Chatbots are integrated into their websites of most multinational companies as well as to their social media channels such as Facebook etc.
Chatbots can be trained to answer queries based upon frequently asked questions and from the past conversation with customers.
They can also learn from the existing customer behavioral data and improve themselves.
Chatbots have evolved with understanding the customer's requests and queries.
Machine learning and Natural Language Processing have given chatbots the ability to understand the intent of user conversations and to respond with the best possible answers.
Up to an extent, they can provide human-like support or more than that.
If your customers are confused, nowadays chatbots can easily hand off the conversation to a live customer support representative. Everybody started to think that customer agents are replaced with the chatbots.
Chatbots cannot replace humans fully in customer support, as on the other side of the conversation is a human. An innovative approach in a chatbot is to behave more humanely. But they will be able to aid in some of the tasks that humans are handling.
Why chatbots can be a good solution?
Chatbots can support your customers 24/7
Customers need support around the clock whenever they need it. They don’t care if it is office hours or weekends. As most of the companies operate at different time zone and it is very difficult to provide support throughout the day.
The dedicated customer care chatbot is the most cost-effective way to provide 24/7 support.
Instant answer for instant query
Chatbots have a great advantage in most of the cases, as the customers will be having a frequent question at most of the time.
Customer experience gets reduced due to the more wait time when they have to call a customer care agent and sit on a phone waiting to ask a five-second question.
Instead, they can simply chat with a customer service chatbot and get their answer for their questions in seconds.
Chatbots can eliminate waiting time
Consider a customer having a question about the service or product, and calls to the customer service agent. The customer gets annoyed due to the increase in waiting time to get the problem resolved.
The customers don't want to wait a long time as the chatbots can process multiple requests at a time.
Better customer engagement
Chatbots are providing a way to stay in touch with their customers. They allow creating the best way to interact with the customers and builds brand loyalty.
Reduce customer care cost
The labor costs are cut down significantly by automating customer service with chatbots for every business. Automating a portion of the customer chats is possible with chatbots this would result in considerable cost reduction for businesses.
To stay ahead in the competitive business world it is very important to incorporate the customer support team to enhance the customer experience.
To stand out from the crowd make sure the customer interaction is smooth, pleasant, and continuously improving.
Chatbots will be the solution to solve the answer to the quick, frictionless solutions to the customer problem.